Fresh & Care

Everyday mouthwash for healthy gums

People place great value on fresh breath, and for many mouthwash is a popular part of the daily oral hygiene routine. Mouthwash with added health benefits occupies a special place in the market. It combines mild and low foaming surfactants with care ingredients Bisabolol, Panthenol and a Vitamin E derivative.

Our concept Fresh & Care combines effective breath freshening with daily care for the gums.

It shows how you can use selected ingredients of the BASF’s Care Creations®  portfolio to develop an appealing mouthwash with a difference.