Cleansing Butter meets Face Care
Facial cleansing has emerged as an important part of the urban beauty routine, and cleansers are an essential part of the well-being of the skin. A multitude of products are available, addressing consumer needs and providing various additional benefits
such as good skin compatibility, hydration, anti-pollution protection and skin barrier repair.
BASF Soothing Cleansing Butter is an innovative anhydrous formulation based on Cegesoft® VP, Cutina® PES and natural shea butter Cetiol® SB 45. This delicious melting texture is easy to apply on skin. It removes make-up and dirt and is easy to rinse as it transforms into a light lotion when it gets in contact with water. After rinse-off, the skin is clean and feels soft, fresh and not greasy.
BASF Soothing Cleansing Butter, a different way to cleanse you face.
BASF Soothing Cleansing Butter is an innovative anhydrous formulation based on Cegesoft® VP, Cutina® PES and natural shea butter Cetiol® SB 45. This delicious melting texture is easy to apply on skin. It removes make-up and dirt and is easy to rinse as it transforms into a light lotion when it gets in contact with water. After rinse-off, the skin is clean and feels soft, fresh and not greasy.
BASF Soothing Cleansing Butter, a different way to cleanse you face.
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| Product Name | Product Description | Claim Hint |
|---|---|---|
| Cegesoft® VP | Natural wax with a melting behavior close to petrolatum, quick absorption, easy distribution, immediate care perceptible effect.
| Approved by COSMOS
100% derived from natural, renewable feedstocks |
| Cetiol® SB 45 | Special fraction of the natural shea butter, characterized by a high melting point and higher content of unsaponifiable, it helps skin barrier to recover its integrity.
| Soft and pleasant long term feel
Soothing properties due to a high content of unsaponifiable matter Approved by COSMOS* |
| Cutina® PES | Good viscosity enhancer which delivers sensorial impact in cosmetic oil-in-water formulations
| Provides an excellent cushion
Smoothness and softness properties |
| Plantapon® AF | Solubilizing perfectly in oils, it gives a milky effect during the rinse off step.
| Pleasant skin feel after-use
Smooth, soft and mild Helps to maintain skin moisture balance |
*according to Appendix II
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