Hair Care meets Transforming Textures Trend

Hair Care meets Transforming Textures Trend
Hair Care meets Transforming Textures Trend

How to create the ”Wow” effect without compromising on performance and protection for the environment?

Our Solid Moisturizing Balm starts out as a balm and once water is added, turns to a light and creamy hair conditioner.

The combination of Plantaquat® NC, mixed with our powerful emollients, Cetiol® SB 45 and  Cetiol® OE, strengthen, protect and intensely moisturize hair and scalp while provide lasting care and making the hair soft. Our active ingredient Irwinol® LS 9890 improves hair volume, brightness and ease of combing.

And finally, this anhydrous transforming texture fits with the zero-waste trend for an ecological alternative.

Original, convenient with its on-the-go format and easy-to-use, this stick redefines tomorrow’s beauty!

The BASF solution for your Solid Moisturizing Balm
Product NameProduct DescriptionClaim Hint
Plantaquat® NC

High performance compound especially developed to produce hair conditioning products

Very good conditioning, volume and hair breakage protection
Approved by COSMOS
Cetiol® SB 45
Unique quality shea butter due to its special hydrogenated fraction.
Skin care effect, with soft and pleasant long-term skin feel
Soothing properties due to a high content of unsaponifiable matter
Approved by COSMOS
Cetiol® OE
Emollient is suitable for all cosmetic applications on a wide pH range.
Silky feeling
Smooth touch
100% derived from natural, renewable feedstocks
Approved by COSMOS
Irwinol® LS 9890
Botanical butter that improves manageability of dry hair.
Improves hair volume, brightness and easy of combing
Improves sensorial benefits of damaged hair
Reduces combing force on dry hair