Beyond Beauty:
Do well. Feel well. Age well.

No gift is more beautiful than a long and joyful life where health and vitality are at the core, and well-aging and well-being come together.

Personal Care of tomorrow will focus on a synergistic relationship between lifelong self-care, emotional engagement and eco-conscious stewardship. That is why we dedicate our latest concept to our Longevity Ecosystem, with a vision that encompasses a broader perspective on beauty.

Holistic

by integrating physical, emotional and environmental well-being, promoting inclusive and mindful routines.

Sustainable

by offering natural ingredients enabling eco-conscious practices solutions.

Science-based

by utilizing latest scientific findings and novel evidence-based methods that cater a holistic approach, are transparent and build trust to consumers.

The threefold rewards of our Longevity Ecosystem

“Beyond Beauty: Do well. Feel well. Age well.” – The key elements of our new Longevity Ecosystem set our clear, innovative, and holistic framework for the future of Personal Care:

Solutions contributing to our Longevity Ecosystem

Verdessence® Maize

Unlock the secrets of pure and natural styling with Verdessence® Maize 

Verdessence® Maize is plant-based, sustainable and readily biodegradable – with perfect performance for crystal-clear pump sprays and cloud-like foam texture mousses.

Verdessence®

The Full Power of Verdessence® – Formulating the future with biopolymers

Scientific guidance and practical tips to make the development of sustainable formulations with our biopolymers easier and more effective.

Lamesoft® OP Plus

Unlock pure whiteness with Lamesoft® OP Plus 

Lamesoft® OP Plus makes environmental responsibility and performance go hand in hand – with high-opacifying efficacy, easy formulation, and cold processing.

Dehyton® PK45 GR/RA

Unlock responsible sourcing practices with Dehyton® PK45 GA/RA

Dehyton® PK45 GA/RA is a versatile betaine supporting responsible sourcing practices – with excellent foaming properties in rinse-off applications.

Oximony™ BC10187

Unlock longevity in skin care with Oximony™ 

Oximony™ enhances beauty beyond age – with proven efficacy for skin radiance, resilience, and firmness.

Tinosorb® A2B

Unlock the next generation of skin protection with Tinosorb® A2B

Tinosorb® A2B is a high-performance broad-spectrum UV filter suitable for skin care applications, such as anti-aging face care products and sunscreens.

Sustainable, high performing formulations of our Longevity Ecosystem

Our new formulations, which are part of our Longevity Ecosystem, promote planetary Well-being (Eco Zone and Do well), physical Well-being (Vitality Zone and Age well), and emotional Well-being (Body/Mind Zone and Feel well). They all combine high performance and sustainability, which makes them effective alternatives to traditional formulations.

Argan Bliss: The Ultimate Hair Oil

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This ultimate hair oil enriched with renewable-based, sustainably sourced argan oil, not only controls frizz with unparalleled ease, it also leaves hair looking remarkably brighter, feeling nourished all day long.

Light Touch Protecting Day Care Fluid SPF 50 UV

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Its light, pleasant sensory profile, and optimized environmental impact (confirmed by the EcoSun Pass) make this day care fluid a perfect fit to meet the growing consumers demands in effective and safe UVB and UVA protection.

Slow Down Aging Face Serum

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Healthy aging instead of anti-aging – this serum fulfills consumers’ whishes by providing a supple skin feel while reducing and delaying the first visible signs of aging. For healthier, more radiant, and deeply hydrated skin.

Cotton Candy Body Cream

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With its extraordinary soft, airy texture and a bouncy feel this cream evokes a “cotton candy” sensation. It melts immediately upon application, absorbs quickly and leaves the skin moisturized. Based on biopolymers and renewable-derived ingredients.

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