Cleansing
Consumer profile:
Sophie
31 years old
Paris, France
- Lives in a metropolitan area
- Wants to remove all the pollutants from her face before going to sleep
Fast & furious cleansing with our soothing transformer
Benefits
- Efficient pollution cleansing
- Special skin feel
- Novel application experience via transforming textures
Methods
- Particulate matter removal via cleansing
Properties
- Excellent cleansing properties
- Texture: transparent oil that provides a velvet and silky touch
- Customization: different ways of applications: “without water as an oil” ”adding water to the oil" -experiencing texture transformation from oil to balm
- ECO-Benefit: contains no silicones, no preservatives, no mineral oils, no EO